Nightlife Station
Nightlife Station is the department of Las Vegas' Station Casinos chain responsible for event and club promotions. They were looking for a new logo that that was clean but also reflected a sense of fun and excitement. The departments existing logo wasn't entirely off the mark, but needed to some revamping to look more current and reflect a change in Nightlife's direction. Our approach was to use a similar overall layout but to update and streamline the elements to reflect their new direction. The result is a clean, but fun logo that represents the department and its team perfectly.
Ugly Bar
When Treasure Island in Las Vegas was considering some new venues at their casino they needed some bar concepts developed. One of their concepts was a venue called The Ugly Bar. The bar's concept was a playful take on the Greek mythological character of Medusa. The face of Medusa was used as the central focal point of the logo concept, which was said to be so ugly that onlookers would turn to stone by looking directly at her face.
VIVA Grill And Tapas Bar
VIVA is a logo designed for a Spanish style grill and tapas bar. The design needed to reflect Spanish culture, but also needed to look chic and sophisticated. While using a contemporary font and arrangement but juxtaposing it against a rustic and traditional texture we were able to achieve the desired look.
American Badass
American Badass was a logo designed to represent the Friday nights theme at Revolver in Santa Fe Station, Las Vegas. The original idea was to have the words on an over sized belt buckle, but was later revised to be a leather patch with the words "American Badass" laid out with diamonds.
Los Angeles Used Cars
Los Angeles Used Cars is an online consumer-to-consumer space for Los Angeles area residence to sell their used cars. The clients were looking for a clean aesthetic that had a similar feel to websites such as livingsocial.com or groupon.com, but still maintained a professional feel. We went through several different logo variations before finding a combination that was simple, memorable and little fun.